Supporting Customers
Maintaining focus on the cultural influence of the design of its furniture, old world craftsmanship, and versatile usage, RomWeber re-introduced itself to its customers.
Core Five designed RomWeber’s website to convey the authenticity derived from its old world heritage. Alluding to Old World Heritage naturally extends the conversation to RomWeber’s fine craftsmanship, a distinguishing factor of their domestically produced furniture.
Core Five also helped RomWeber name and identify its product lines. Consistent with its Old World Heritage we clearly distinguish the product into: Inspirations (value), Renaissance (feature rich), and Generations (unyielding design and craftsmanship in every detail).
This tactile environment is also replete with features that allow customers to access product information critical to choosing the right piece. Customers can quickly download product sheets, see available product interiors, locate a retailer, and find out details about construction methods. Customer response has been amazing.
